It also shows how many minutes of commercial breaks air in the show. Show wheels indicate how many blocks and breaks air during a newscast. Then the second segment is called the “B-block.”Įvery station has a different show wheel for each show.
The first segment of the show is called the “A-block.” The first commercial break airs at the end of the A-block. A great producer understands their audience demographics and adjusts the story choice and writing style accordingly.A great producer strategically plans how they will affect their viewer’s emotions from the beginning of the show until the end. But, you also don’t want to take viewers on an insanely erratic roller coaster ride. Apathy is not the emotion you want to evoke in any audience. A balance of emotions does NOT mean emotionless. A great producer gives their audience a good balance of emotions. This doesn’t mean that every story is profound.A great producer can quickly sift through hundreds of headlines and videos every day and pick out the ones that matter to their viewers.A great producer always asks themselves one question about every story they choose to air… who cares?.
